Round 7 of “Have you heard of these companies? “

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The Results

This is the 7th edition of the “Have You Heard of These Companies Survey.” Most of these companies have the ability to outfit your entire gym with a few others thrown in. As always, this survey was done via the Instagram Story feature in the Sunday Survey.

Rank	Name	Yes	No	% Yes
1	Rogue Fitness	10,440	279	97.4%
2	Titan Fitness	9,942	587	94.4%
3	Rep Fitness	8,948	1,357	86.8%
4	American Barbell	8,174	1,726	82.6%
5	AbMat	6,970	2,146	76.5%
6	PRX Performance	7,056	2,376	74.8%
7	Vulcan Strength	7,062	2,423	74.5%
8	Fray Fitness	7,276	2,660	73.2%
9	Kabuki Strength	6,386	2,471	72.1%
10	Sorinex	6,623	2,663	71.3%
11	Onnit	5,982	2,760	68.4%
12	Fringe Sport	5,603	2,739	67.2%
13	Get RXd	5,680	3,034	65.2%
14	Bells of Steel	5,171	3,310	61.0%
15	Kettlebell Kings	4,894	3,808	56.2%
16	Force USA	4,549	4,040	53.0%
17	Ghost Strong Equipment	4,119	4,643	47.0%
18	Again Faster Equipment	3,915	5,276	42.6%
19	The Strength Co.	4,361	5,933	42.4%
20	Body-Solid	3,743	5,108	42.3%
21	Raptor Fitness	3,504	5,480	39.0%
22	Bridge Built	2,976	6,522	31.3%
23	Tuff Stuff Fitness	2,544	7,548	25.2%
24	I Sell Fitness	2,384	7,303	24.6%
25	Crandall Fitness	2,175	6,850	24.1%
26	Crane Fitness Equipment	2,222	7,612	22.6%
27	X Training Equipment	1,838	7,274	20.2%
28	Gymway USA	1,995	8,245	19.5%
29	Batl Performance	1,411	8,537	14.2%
30	Vesta Fitness	576	7,709	7.0%

March 2021 vs. August 2021 Analysis

Here are a few highlights that compare this past round to the most previous one performed in March of 2021.

• Since March the top 4 did not change with Rogue, Titan, REP, and American Barbell staying in their spots. AbMat slid in to the top 5 after being ranked #9 in March. AbMat rose 3% while others fell.

• The companies that fell the most were BATL Performance (-31%), Force USA (-15%), I Sell Fitness (-14%), Ghost Strong (-10%), and Fray Fitness (-9%).

• Tuff Stuff (+27%), X Training (+9%), Kettlebell Kings (5%), American Barbell (5%), and Again Faster (+3%) rose the most.

Below is a breakdown of the previous 7 editions of the survey. All percentages are below, but some notable highlights include:

• Only Rogue Fitness, Again Faster, and Body Solid have a lower “score” than when this first started back in June of 2019.

• The top 4 of Rogue, Titan, REP, and American Barbell have largely remained unchanged.

Current Rank	Company	June 2019	October 2019	February 2020	June 2020	December 2020	March 2021	August 2021	% Change from March 2021
1	Rogue Fitness	98%	98%	99%	98%	96%	98%	97%	-1%
2	Titan Fitness	93%	90%	93%	93%	93%	94%	94%	0%
3	Rep Fitness	74%	79%	86%	85%	82%	90%	87%	-3%
4	American Barbell	76%	75%	73%	79%	74%	78%	83%	5%
5	AbMat					61%	75%	76%	3%
6	PRX Performance	68%	71%	73%	73%	68%	76%	75%	-2%
7	Vulcan Strength	61%	62%	78%	77%	70%	77%	74%	-3%
8	Fray Fitness	32%	31%	60%	69%	68%	81%	73%	-9%
9	Kabuki Strength	62%	60%	69%	69%	62%	73%	72%	-1%
10	Sorinex	68%	66%	72%	70%	65%	76%	71%	-6%
11	Onnit					58%	68%	68%	1%
12	Fringe Sport	65%	68%	75%	66%	56%	67%	67%	0%
13	Get RXd	60%	59%	71%	63%	59%	69%	65%	-5%
14	Bells of Steel	45%	44%	58%	62%	47%	67%	61%	-8%
15	Kettlebell Kings					41%	53%	56%	5%
16	Force USA		16%	40%	41%	38%	62%	53%	-15%
17	Ghost Strong Equipment	16%	20%	42%	51%	38%	52%	47%	-10%
18	Again Faster Equipment	53%	50%	57%	46%	37%	41%	43%	3%
19	Body-Solid	54%	47%	56%	47%	35%	46%	42%	-9%
20	Raptor Fitness	22%	26%	31%	22%	31%	43%	39%	-8%
21	Bridge Built				23%	22%	33%	31%	-5%
22	Tuff Stuff Fitness			13%	20%	18%	20%	25%	27%
23	I Sell Fitness	13%	20%	19%	25%	24%	29%	25%	-14%
24	Crane Fitness Equipment	11%	10%	6%		11%	23%	23%	0%
25	X Training Equipment	19%	17%	24%	25%	17%	19%	20%	9%
26	Gymway USA					16%	19%	19%	1%
27	Batl Performance					15%	21%	14%	-31%
28	Vesta Fitness							7%
	Valor Fitness	59%	45%
	Powertec	43%	36%
	Synergee Fitness	25%	22%	30%
	Lynx Barbell	16%	21%
	Gorila Fitness			26%	35%
	LUXIAOJUN Barbell					41%	57%
	Dynamic Fitness & Strength					20%	23%

A Few Notes about the Numbers Above

• It’s a tough (and probably unfair) comparison when you add a list with so many companies. There are established brands with a nationwide reach and happy to be a “regional” or “local” brand. Besides, some have equipment designed to help a certain type of training (i.e., powerlifting, CrossFit), so the reach may not be large. This is just something to keep in mind.

• Just because someone has heard of a certain company does not mean that they will consider purchasing from them.

• In an effort to keep the survey manageable and “fresh” certain companies are either added or removed