Do You Own Anything from These Companies?

Introduction

Last week’s Sunday Survey took 19 companies from the most recent “Have You Heard of these Companies Survey” and asked if you owned anything from them.

@themusclewizard served as our guest analyst.

(0:51) Full Results

Some highlights include:

Over 84% own something from Rogue, which is insane and helps show how dominant they are.
Titan and REP are easily in 2nd & 3rd place with around 3 out of 5 voting yes.
About a third likely have an AbMat.
Then, everyone else is around 20% or below.

(4:29) Largest Risers

We’ve done this survey three times in about the past year. The three largest risers are Bells of Steel, REP, and Titan.

Bells of Steel is up 71% (9.54% to 16.28%)
REP is up 55% (38.31% to 59.55%)
Titan is up 40% (43.71% to 60.98%)

(6:26) Only One Company is Down

Get RXd is the only company that is actually down from voting in August 2021.

(6:42) vs. “Have You Heard of Survey”

Lastly, here is a comparison to the most recent “Have You Heard of These Companies Survey.” Below is the ratio of % owned to % heard of.

Therefore you can say, “of those that have heard of these companies, x amount own something from there. A couple of highlights include:

Rogue, Titan, REP, AbMat, and Elite FTS are still the top 5.
Kleva Built may have had the most impressive numbers on this list. With only 44% knowing who they are, about 11% own something, which means their % own to heard of ratio is above a quarter. That makes them #6 on this list.
A few of the well-known companies that have a higher price point are near the bottom of this list – PRx, American Barbell, Eleiko, and Sorinex.

Company	% Own	% Heard of	% Own to Heard of Ratio?
Rogue Fitness	84%	99%	84.9%
Titan Fitness	61%	98%	62.2%
REP Fitness	60%	96%	62.0%
AbMat	34%	92%	36.9%
Elite FTS	21%	76%	27.0%
Kleva Built	11%	44%	25.6%
Body-Solid	13%	64%	19.6%
Bells of Steel	16%	88%	18.5%
Fringe Sport	15%	87%	17.6%
Kabuki Strength	14%	91%	15.6%
Get RXd	12%	81%	14.9%
Fray Fitness	12%	91%	13.4%
Sorinex	10%	91%	11.4%
Eleiko	10%	94%	11.0%
American Barbell	9%	88%	10.8%
PRx Performance	9%	88%	10.3%
Straydog Strength	3%	36%	9.1%
The Strength Co	5%	68%	6.8%
Force USA	4%	76%	5.0%