Links
- Watch on YouTube
- Listen on Spotify, Apple or wherever you listen to podcasts.
- Meet Jesse at HomeGymCon
- JD Gym Equipped Website
Episode Description
Jesse DeMasi, founder of JD Gym Equipped, shares his journey of transforming a side project into a full-time gym equipment manufacturing business. He delves into the company’s origins, production challenges, and future aspirations. Jesse highlights his focus on quality, customization, and inspiration from old-school bodybuilding. The discussion also covers the evolution of his business, the impact of COVID-19 on the industry, and the vital role customer feedback plays in product development.
Outline
- (0:00) Introduction to Jesse DeMasi and JD Gym Equipped
- (5:21) Evolution of the Business and Product Development
- (12:00) Day-to-Day Operations and Future Aspirations
Takeaways
- Jesse started JD Gym Equipped as a side project while working full-time.
- His first product was a unique replacement handle for a rare machine.
- He emphasizes the importance of quality and craftsmanship in his products.
- Customer feedback plays a crucial role in product development.
- Jesse draws inspiration from old-school bodybuilding designs.
- He aims to keep production in-house for better quality control.
- The business has evolved from using basic equipment to advanced CNC machinery.
- Material costs have affected pricing, but he strives to keep prices stable.
- Jesse plans to incorporate more automation and possibly hire more staff in the future.
- He appreciates the support from the fitness community that has helped his business grow.