(1:15) Intro
This week we reveal some results of a little this or that, a repeat question that we have been keeping our eye on as more Black Friday sales are getting released, and some other home gym space questions. We start by discussing some “good” or “bad” product potential product ideas:
Audio
An overview of this week’s results is live on Spotify and Apple! It’s likely on your podcast host of choice as well. Take a listen, subscribe if you’d like, and let us know what you think!
(2:47) Good or Bad Idea?
Last week, we tried a “game” that we haven’t done in quite a while via Instagram Stories. It was called “Good Idea or Bad Idea.” You needed to pick whether each product idea was “good” or “bad.” These are all ideas that do not exist today or are not well known by the vast majority. It’s also important to note that many of these ideas may be more difficult and cost-inefficient to produce, but it’s a fun way to think about what’s possible.
Below is a summary of the results:
- The sandbag that can also be used as a “Ruck” bag was the easy winner with 69% voting good idea.
- There are many “eco-friendly” lines popping up in a number of industries (toothpaste, laundry detergent, electric cars, etc.). About 55% voted an “eco-friendly gym equipment line” as a good idea.
- A bench that adjusts to the ground for floor press impressed about 47%. This seems like an option that would be easy to store against a wall as well.
- The detachable “center knurl pad” did not impress many. With many people opting to use a multi-purpose bar for their home gym (without a center knurl), this could potentially help with heavy squats.
(5:38) Concept 2 eeks out a victory over the Rogue Echo Bike in a battle of “if you could only have 1.”
It was close, but the Concept 2 Rower received 51.7% of the vote. This was asked in April 2021 where the Rogue Echo Bike was the winner with 50.2% of the votes. Typically, the Echo Bike does win this one. We’ll do this one again early next year to see if the C2 Rower grows its lead or if the Rogue option takes it back.
(6:32) REP is a better “home gym option” for more people than Sorinex
About 3 in 5 (60.1%) said they’d be filling their gym with REP over Sorinex if they had to pick between the two
(7:29) Powerlifting dominates CrossFit in workout preference?
With 63% of the votes, powerlifting wins this one easy. This is another one of those surveys done in April where Powerlifting one with 56% of the votes. This shift most likely shows a shift in the audience vs. a change in the world.
(8:07) More prefer a Garage over a Basement for their home gym
Nearly 3 out of 4 voted for the garage. In this IG conversation though, more basement gym fans came in to argue their side of the argument.
(9:07) About half expect to make a home gym purchase during Black Friday Sales
For the third straight week, this question was asked. After rising the second time around, it dropped a few percentage points to 50.2%.
(10:57) More have bought gym equipment on the “Used Marketplace” than sold.
A significant amount of people have sold or purchased gym equipment on the used marketplace. More have bought than sold though.
(13:23) Roller J-Cups are more appealing to most over Monolifts
Roller J-Cups received about 50% more votes than monolifts with about 36% not having any interest at all.
(15:58) Clearing Space for Gym more difficult than Filling Space with Gym
86% say that it’s more difficult to find the space for that gym equipment. This is a question that has been asked several times during these surveys, and they have always produced a similar result.
(18:09) What’s Your Favorite Home Gym Hack?
Some notable responses included:
- You’re able to lift with your kids or while they are around
- “You can switch the laundry or emails while “resting” for the next set”
- Leaf blower to clean
- Black gorilla tape to keep stall mats from moving
- Bands can replicate a ton of “machine movements.”
- You save money on gas, which means more money for the home gym supplies.