20 Second Summary
- Nearly 3/4 say they own something from Rogue. Most companies were around 5-12%.
- Titan, REP, and AbMat were easily the #2, #3, and #4 ranked companies with products owned by the survey respondants.
- PRX Performance, Vulcan Strength and American Barbell were all in the top 7 of the most well known companies, but didn’t place any higher than 14 in this survey.
The Survey
Last week’s Sunday Survey took the top 20 companies from the most recent “Have You Heard of these Companies Survey” and asked if you owned anything from them.
There was an average of over 9,000 responses per question
Highlights
- An astounding 73% said they owned something from Rogue Fitness. With a total of 7,920 “yes” responses, they make up over 26% of all “yes responses. That’s domination.
- A distant 2nd and third place were Titan Fitness (44%) and REP Fitness (38%)
- Abmat came in 4th with 26%. It’s highly likely that most simply have the original AbMat, which is a staple in many workout routines.
- After AbMat, there is a very large gap. Next up would be Get RXd, where about 12% of respondants own something from there.
Rank | Company | Yes | No | % Yes |
1 | Rogue Fitness | 7,920 | 2,946 | 72.89% |
2 | Titan Fitness | 4,520 | 5,820 | 43.71% |
3 | Rep Fitness | 3,870 | 6,231 | 38.31% |
4 | AbMat | 2,536 | 7,064 | 26.42% |
5 | Get RXd | 1,008 | 7,122 | 12.40% |
6 | Onnit | 1,155 | 8,971 | 11.41% |
7 | Fringe Sport | 1,164 | 9,135 | 11.30% |
8 | Again Faster Equipment | 795 | 7,115 | 10.05% |
9 | Body-Solid | 780 | 6,981 | 10.05% |
10 | Bells of Steel | 778 | 7,374 | 9.54% |
11 | Fray Fitness | 829 | 8,612 | 8.78% |
12 | Kabuki Strength | 832 | 8,823 | 8.62% |
13 | Sorinex | 844 | 9,079 | 8.51% |
14 | American Barbell | 750 | 9,035 | 7.66% |
15 | PRX Performance | 704 | 8,486 | 7.66% |
16 | Vulcan Strength | 557 | 8,736 | 5.99% |
17 | Kettlebell Kings | 475 | 7,688 | 5.82% |
18 | Force USA | 301 | 7,732 | 3.75% |
19 | Ghost Strong Equipment | 259 | 7,706 | 3.25% |
20 | The Strength Co. | 184 | 7,633 | 2.35% |
- The top 4 vote getters made up over 61% of total votes. That’s also domination.
When comparing the “Have you heard of these companies” rankings to this one, a few companies may be more well known but not owned by as many of those answering the surveys and vice versa.
- PRX Performance, Vulcan Strength and American Barbell were all in the top 7 of the most well known companies, but are all at 9 places down in the “owned” survey.
- Body-Solid, Again Faster Equipment, and Get RXd all went up at least 8 places when comparing the “heard of” survey to the “owned” one.
- Probably as expected, a few of the more budget friendly options such as Fringe Sport, Bells of Steel, and Get RXd went up while more specialty/premium companies went down – Kabuki Strength, Sorinex, and Ghost Strong Equipment.
“Heard Of” Rank | “Own” Rank | Difference | |
Rogue Fitness | 1 | 1 | 0 |
Titan Fitness | 2 | 2 | 0 |
Rep Fitness | 3 | 3 | 0 |
American Barbell | 4 | 14 | -10 |
AbMat | 5 | 4 | 1 |
PRX Performance | 6 | 15 | -9 |
Vulcan Strength | 7 | 16 | -9 |
Fray Fitness | 8 | 11 | -3 |
Kabuki Strength | 9 | 12 | -3 |
Sorinex | 10 | 13 | -3 |
Onnit | 11 | 6 | 5 |
Fringe Sport | 12 | 7 | 5 |
Get RXd | 13 | 5 | 8 |
Bells of Steel | 14 | 10 | 4 |
Kettlebell Kings | 15 | 17 | -2 |
Force USA | 16 | 18 | -2 |
Ghost Strong Equipment | 17 | 19 | -2 |
Again Faster Equipment | 18 | 8 | 10 |
The Strength Co. | 19 | 20 | -1 |
Body-Solid | 20 | 9 | 11 |
That’s It
Thanks to all who continue to answer the surveys and read the results! If you have any suggestions, please send them!
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